Sources list for BUSINESS STRATEGY OF UNILEVER'S DETERGENT PRODUCTS:

Unilever. Unilever Annual Report & Accounts and Form 20-F 2002. 2002. Retrieved October 21, 2003. URL: <http://www.unilever.com/Images/3_8325.pdf>
Multiple Branding Strategy at Unilever

UBS. "Personal Investment Strategy: Which Strategy is the Right One for Me?" April 24, 2005. . UBS. "Personal Investment Strategy: Which Strategy is the Right One for Me?" April 24, 2005. <http://www.ubs.com/1/e/ubs_ch/wealth_mg mt_ch/risk_again/personal_strategy.html>.
Stock Market Investment Strategy

Wilson, Z. Network administrator and computer programmer. Personal consultation. X-10. Products, Always Thinking. Accessed online November 21, 2004 from http://www.alwaysthinking. com/products/products.html Wilson, Z. Network administrator and computer programmer. Personal consultation. X-10. Products, Always Thinking. Accessed online November 21, 2004 from http://www.alwaysthinking. com/products/products.html
The Technological Environment of the Classroom

Rothschild, William. "Avoid the Mismatch Between Strategy and Strategy Leaders." Journal of Business Strategy 14 (1) Jan.-Feb. 1993: 37-42. InfoTrac OneFile. Apollo Group. University of Phoenix, Phoenix, AZ. November 22, 2004 <http://80-infotrac.galegroup
Welcome to Camp Coover

M. Baker and S. Hart. "Product Strategy and Management", (1999) Prentice Hall.
Future Success of Brands

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